How do I book an athlete or talent?

To book an athlete for an event, submit your event details, timeline, and budget through our contact form, and our team will guide you through the entire process. Blue Sky Sports & Entertainment provides free quotes and manages every step, including: Recommending athletes based on your goals and audience Securing availability and handling contracts Coordinating travel, scheduling, and logistics We offer access to a broad network of professional, Olympic, and media talent, ensuring you secure the right athlete for your event or campaign. To get started, you can complete the “Submit a Request” form on our website. We’ll follow up promptly to discuss your goals and next steps, making the process simple, efficient, and stress-free.

How much does it cost to hire a professional athlete?

Hiring a professional athlete typically costs between $5,000 and $250,000+, depending on the athlete, event type, location, and usage rights. While most bookings fall within this range, select opportunities may exist outside of it depending on the athlete, scope, and engagement type. Pricing varies based on: Athlete popularity Event type and duration Travel and location Usage rights for branding or promotional content Blue Sky Sports works with organizations across a wide range of budgets and provides transparent guidance throughout the booking process. We help clients identify talent that aligns with both their goals and budget.

What does a sports marketing agency do?

A sports marketing agency connects brands with athletes to create partnerships, endorsements, and marketing campaigns that drive awareness, engagement, and measurable results. Services typically include: Athlete booking and talent procurement Brand partnerships and endorsements Event marketing and appearances Name, Likeness, and Image strategy

What is an athlete booking agency?

An athlete booking agency connects business and event organizers with professional athletes for appearances, endorsements, and marketing opportunities. Key responsibilities include: Recommending athletes based on audience goals, and budget Managing outreach, negotiation, and contracts Coordinating logistics, travel, and scheduling Overseeing execution from booking to event completion

What type of events can you hire athletes for?

Athletes can be booked for a wide range of corporate, marketing, and experiential events. Common event types include: Corporate events and conferences Brand activations and marketing campaigns Meet-and-greets and autograph signings Charity events and fundraisers Speaking engagements, panels, and keynote appearances Product launches and grand openings Athlete appearances help increase engagement, brand visibility, and audience connection across live and digital activations.

How far in advance should you book an athlete?

We recommend booking an athlete at least 8 weeks in advance to ensure the best availability and selection of talent for your event. Planning ahead increases your chances of securing your preferred athlete, especially for high-demand talent or peak event seasons. However, depending on availability, we can sometimes accommodate bookings on much shorter timelines. In certain cases, athlete appearances have been arranged within as little as 48 hours’ notice, making last-minute requests possible when schedules allow.

What is included in an athlete appearance?

An athlete appearance is customized based on your event goals and can include a variety of engagement opportunities. Typical inclusions: Meet-and-greet interactions Photo opportunities with attendees Autograph signings Speaking engagements or moderated Q&A sessions Each appearance is tailored to maximize audience engagement, brand visibility, and overall event impact.

What is the difference between an athlete appearance and an endorsement?

An athlete appearance is a live, in-person participation at an event, while an endorsement is a marketing partnership where an athlete promotes a brand. Key differences: Appearance: One-time or short-term event participation Endorsement: Ongoing marketing campaigns and brand promotion Endorsements often include: Advertising usage rights Social media campaigns Long-term brand alignment Endorsements are often used in long-term marketing campaigns, influencer partnerships and brand advertising initiatives.

Can athletes promote my brand on social media?

Yes, many athletes offer social media promotion as part of broader endorsement and marketing campaigns. This may include: Instagram, TikTok, and X content Pre-event promotion to drive awareness and attendance Sponsored posts or integrated brand messaging These activations help amplify visibility, strengthen storytelling, and significantly increase campaign ROI.

How do I choose the right athlete for my event?

Choosing the right athlete depends on your audience, brand goals, and budget – not just name recognition. Key factors to consider: Audience alignment and relevance Brand fit and personality Local vs national recognition Event type and objectives Selecting the right talent ensures stronger engagement, authenticity, and overall success.

What athletes can you book?

Blue Sky Sports provides access to a wide range of professional and elite talent across sports, media, and entertainment. Available talent includes: Professional athletes across major U.S. leagues Olympic athletes and medalists Hall of Fame and legacy athletes Rising stars and NIL college athletes Media personalities, broadcasters, and sports commentators We match the right athlete or talent to your brand, audience, and campaign objectives to ensure maximum impact.

Scott Zolak | Emcee & Appearances — Blue Sky Sports & Entertainment

Emcee & Hosting · Appearances · Brand Partnerships

Patriots Radio Analyst & Boston Sports Radio Host

Former Patriots Quarterback · Exclusively Represented by Blue Sky

Scott Zolak played eight seasons at quarterback for the New England Patriots and has become one of the most recognizable voices in Boston sports as the Patriots’ radio color analyst and co-host of Zolak & Bertrand. He brings the same energy, humor, and unscripted personality to every room. Scott is available for corporate events, emcee and hosting roles, football discussions, autograph signings, and brand partnerships.

Check Scott’s Availability →

Potential Discussion Themes

Energy That Connects

How enthusiasm and authenticity win over an audience, whether on the radio, in a locker room, or at a company event.

Building a Second Career

Moving from backup quarterback to one of the region’s best-known broadcasters, and what it takes to reinvent yourself.

Inside the Patriots

Decades of stories from the field and the broadcast booth, including calling three Patriots Super Bowl championships.

Potential discussion themes. Blue Sky will coordinate the proposed focus and format with Scott for your event.

About Scott Zolak

Scott Zolak is a former NFL quarterback, longtime New England Patriots radio analyst, and co-host of one of Boston’s most popular sports-talk programs. Known for his enthusiasm, humor, and unmistakable broadcasting style, he has become one of the region’s most recognizable sports personalities.

Career Highlights

The Patriots selected Zolak in the fourth round of the 1991 NFL Draft. He spent eight seasons with New England, starting games during the 1992 season and later serving as the primary backup to Drew Bledsoe, and finished his playing career with the Miami Dolphins after appearing in 55 NFL games.

Broadcasting Career

Following his retirement, Zolak moved into radio and television. He co-hosts Zolak & Bertrand, the weekday midday show on 98.5 The Sports Hub, and serves as the color analyst on the Patriots Radio Network. His exuberant call of Tom Brady’s last-second touchdown pass against New Orleans in 2013 went viral, and he was on the call for the three Patriots Super Bowl championships that followed.

Why Scott for Your Event?

Scott’s energy, humor, and knowledge of New England football make him a natural fit for corporate events, emcee and hosting roles, football discussions, autograph signings, and brand partnerships. Whether addressing a live audience or interacting with fans, he brings the same unscripted personality that has defined his broadcasting career. Scott is exclusively represented by Blue Sky Sports & Entertainment.

Teams: New England Patriots, Miami Dolphins

Booking Scott Zolak: Your Questions Answered

How can I book Scott Zolak for an event?

Contact Blue Sky about Scott’s availability with your event date, location, audience, and preferred format. Our team will discuss your plans, confirm availability, and coordinate booking details. You can also reach us at 781.421.3025.

What can Scott Zolak talk about at an event?

Scott can talk about Patriots football from the field and the broadcast booth, building a second career, bringing energy to a team, and decades of New England sports stories. Blue Sky will work with you and Scott to shape the format for your audience.

What types of events is Scott Zolak available for?

Scott is available for corporate events, emcee and hosting roles, football discussions and Q&As, autograph signings, appearances, endorsements, and licensing, subject to his availability and approval.

Who represents Scott Zolak?

Blue Sky Sports & Entertainment exclusively represents Scott Zolak. Contact our team to discuss your event and his availability.

How much does it cost to book Scott Zolak?

Pricing depends on the event format, location, timing, and scope of the engagement. Send Blue Sky your event details and approximate budget for current pricing.

Planning an event or campaign with Scott? Tell us what you have in mind.

Check Scott’s Availability →

Scott Zolak

Patriots Radio Analyst & Boston Sports Radio Host